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The Honour™ top-up morality card allows you to be good. Take a photo, post, put it in your wallet today.

Recent Posts

April 25, 2017 honourtm

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What is it?

The Honour™ top-up morality card allows you to add points anytime you feel you have transgressed. One check of your card will show that you have been good.

ABOUT

The late Pakistani social media sensation, Qandeel Baloch, a victim of honour violence, is the inspiration for this absurdist art project. Honour is not something that can be quantified and the way in which it is applied to women is absurd. You carry around this card which says you are honorable and any time you feel you are not, you just recharge it. The four words used in the project, reputation, infamy, shamelessness, and sin are words that were used in the days after her murder. Their Urdu translations are on the cards as that is the language she spoke and the language of the project creators.

What the card does

The Honour™ top-up card allows you to add points anytime you feel you have transgressed. One check of your card will show that you have been good. This is to keep "bad" women moral and maintain their family's honour.

Special Perks for Card Members

- Keeping you safe from your family and their judgments

- Keeping you moral

- Keeping your family’s honour intact*

Having trouble keeping these rules straight? No problem, we have you covered.

Sign your Honour™ card now and start living a good life prescribed by everyone else. Remember what happens when you don’t.*

*DISCLAIMER: We are not responsible for what happens if your Honour™ points are low, you forget to recharge, and your family’s reputation suffers.

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